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Armagh Cider Company

SUMMARY

Name: Armagh Cider Company
Location: Portadown
County: Armagh
Total Cost: £ 110,400.00
Axis: AXIS 3 : SOAR
Duration: 8 months
Telephone: 028 38334268

PROJECT SUMMARY

The purchase and installation of storage tanks and bottling equipment at the premises of Armagh Cider Company near Portadown.

BACKGROUND

This company was formed in 2005 by the Troughton family to manufacture apple juice and cider from apples grown in their own orchards which surround their family home, Ballinteggart house. At the moment they have 80 acres of orchards in production. This year the group have already had to turn down £10000 of potential orders because they did not have the capacity to fill the order within the requested time frame. They have recently entered into an agreement with James E McCabe Ltd which will see this company distribute Armagh Cider across their 123 licensed premises, take over distribution to ACC’s existing customers, list their products with the rest of NI’s 3,300 licensed premises and use their contacts to establish the cider in a number of export markets.

ACTIVITIES

ACC have been diligent in basing their sales forecast on their income as it has developed in the previous year and a half. It is therefore envisaged that investment in the specified equipment will benefit this business in the following ways:

  • Increase in local employment by 4 p/t posts (2 FTE posts)
  • Increase in turnover by approximately £25000 in year 1 and then by £55000 per annum which is a percentage increase in turnover of 57% year 1, 44% year 2, 31% year 3, 23% year 4, 19% year 5,
  • An increase in on-going works with local specialist contractors, suppliers eg. cardboard, glass etc
  • Increase in Northern Ireland exports and an expansion in their customer base.

BENEFITS

The company has developed its product range to include two varieties of cider, apple juice, mulled cider, apple punch and a cider vinegar.

This funded equipment will allow ACC to fill 1000 bottles per hour as opposed to the full day it now takes.

The Cider and Apple Juice has competed on the world stage and won two gold stars for its ‘AJ’ apple juice in 2010 at the Great Taste Awards and is now supplied to the Hasting Hotel Group were it features on their breakfast menus. In the same year its two main ciders, Carsons Crisp and Maddens Mellow, won gold and silver medals and is now served in the iconic Guiness storehouse in Dublin.