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Emma McKernan The Marquee Co

SUMMARY

Name: Emma McKernan The Marquee Co
Location: Newry
County: Down
Total Cost: £ 31,852.00
Axis: AXIS 3 : SOAR
Duration: 9 months
Telephone: 0787 5077557

PROJECT SUMMARY

The purchase of equipment to aid in the development of a marquee hire business.

BACKGROUND

The applicant came up with the concept of The Marquee Company in October 2007, after she discovered a shortfall in the market for hiring full package marquees in the Newry area, during the planning of her own wedding.

The business involves the delivery, erection and dismantling of a variety of marquees types including: party, traditional and framed marquees. Additional products can be included as part of the package, for a charge flooring, furniture, heating, lighting.

ACTIVITIES

Project Objectives:

  • To purchase equipment by 30 June 2012
  • To generate sales of £55,000 by 30 June 2013 (end of year 1)
  • To generate sales of £58,000 by 30 June 2014 (end of year 2)
  • To generate sales of £72,500 by 30 June 2015 (end of year 3)

BENEFITS

The business caters for various target markets including weddings, pre-wedding parties, birthdays, christenings, corporate, sporting and charity events.

LESSONS

This grant aid would be used to capitalise on the growing trend to hold smaller parties and functions, and area which the applicant believes she is loosing out on. The applicant has stated that at present her marquees are for larger functions and as such is loosing out on jobs to tender for smaller events.