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Maze Boiler Services

SUMMARY

Name: Maze Boiler Services
Location: Lisburn
County: Antrim
Total Cost: £ 4,848.00
Axis: AXIS 3 : Lagan Rural Partnership
Duration: 23/11/2011 - 27/02/2013

PROJECT SUMMARY

The development and implementation of a marketing strategy such as online advertising and press advertising and purchase of equipment to enhance the business capabilities.

BACKGROUND

Jason McCourt is the proprietor of a boiler installation and servicing business located at Stoneyford in Lisburn.  The business seeks to secure a foothold in the local market through the implementation of a robust promotional strategy aimed at raising the business profile and increasing turnover.

The business was lacking in a clear marketing strategy and did not possess the necessary technology and marketing literature required to drive the business forward successfully.